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Emma's Newsletter

Emma's Blog

Learning and musings from a non-techie product person on building automations with AI agents, AI eval pipelines, and other stuff….

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LLM Evals: Open Coding, the Dev/Test Split, and a $1.75 Lesson About Scorer Choice

LLM Evals: Open Coding, the Dev/Test Split, and a $1.75 Lesson About Scorer Choice

Some recent learnings and general musings on evals

May 30, 2026

What I Learned Building a Small RAG App with Replit Agent and Braintrust

What I Learned Building a Small RAG App with Replit Agent and Braintrust

I've been building an LLM-backed chatbot. Retrieval-grounded, citing sources, the standard RAG pattern. I used Replit Agent to scaffold most of it and Braintrust to tell me whether it actually works.

Apr 28, 2026

I built the same app twice because I wanted to see what had changed

I built the same app twice because I wanted to see what had changed

Twelve months ago, it took three tools (Lovable, Supabase & n8n) and some orchestration. This year, it took Replit and an afternoon.

Mar 13, 2026

The Decentralization of Content: Are LLMs About to Upend Decades of Knowledge Management Strategy?

The Decentralization of Content: Are LLMs About to Upend Decades of Knowledge Management Strategy?

For years, organizations invested in centralizing knowledge. LLMs might make that entire approach obsolete, and the biggest barrier isn't technical.

Feb 15, 2026

How a Small Bookkeeping Bot Became a Key Driver in a YouTube Content Strategy Goal

How a Small Bookkeeping Bot Became a Key Driver in a YouTube Content Strategy Goal

If ‘time-saved’ is the only goal of your agentic automations, then you’re missing a trick. Automations shouldn't just save time; they should feed into your business goals.

Jan 20, 2026

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